High-Quality Creatine: The Digital Relaunch of Creapure®
Trostberg, February 9 – Creapure®, the premium creatine “Made in Germany,” now presents itself on a completely redesigned website. The goal of the relaunch: a modern, user-friendly appearance that consistently reflects the brand values of purity, quality, and scientific expertise.
Why a Relaunch?
The demands on digital platforms are increasing – both in the B2B and consumer sectors. With the new website, Creapure® focuses on:
- Modern Design: A brighter color scheme with more white space and dynamic accent colors symbolizing purity and energy.
- Optimized User Experience: Clear structure, intuitive navigation, and mobile optimization for a seamless user experience.
- Updated Content: More emotional language, practical information, and SEO-optimized texts for international audiences.
Consistent Brand Presence within the Alzchem Group
The website is now based on a shared digital foundation (Typo3) and aligns with the platforms of Alzchem.com and Creavitalis.com. This creates a consistent appearance and strengthens the brand positioning of Creapure® as the leading creatine for sports and performance.
More Transparency for All Target Groups
The new structure clearly separates consumer and B2B content. This way, athletes, retailers, and business partners can quickly find the information relevant to them – from product details and quality standards to application recommendations.
Visit the New Website
Experience the relaunch at: https://www.creapure.com
Creapure® – Premium creatine “Made in Germany”.
Contact
Sabine Sieber
Vice President Corporate Communications & Investor Relations
Alzchem Group AG
Dr.-Albert-Frank-Str. 32
83308 Trostberg
Germany
About Alzchem
Alzchem is a globally active specialty chemicals company that is one of the market leaders in most of its fields of activity. Alzchem offers answers to various global developments such as climate change, population growth and increasing life expectancy. We deliver solutions through brands and products of the highest quality and through a sustainable vision to help shape global developments.
The company sees interesting growth prospects for itself in the areas of human and animal nutrition and agriculture in particular. As a result of population growth, it is necessary to achieve efficient food production. Pharmaceutical raw materials and creatine products can contribute to a healthy old age as life expectancy increases. Alzchem is facing up to the goal of sustainability arising from climate change in the field of renewable energies and across the entire company. The fields of fine chemicals and metallurgy offer just as great a perspective.
Alzchem Group AG’s broad product range includes dietary supplements, precursors for PCR tests and pharmaceutical raw materials. These offerings are the company’s response to global trends and developments. Alzchem is ideally positioned in this respect and considers itself well prepared for an environmental future and global developments.
The company employs around 1,730 people at four production sites in Germany and a plant in Sweden, as well as three sales companies in the USA, China and England. Alzchem generated Group sales of EUR 554.2 million and EBITDA of EUR 105.3 million in 2024.